About Dr. John Tantillo

Dr. John Tantillo, known as "The Marketing Doctor," is a branding and marketing expert, professor, consultant, speaker, media commentator, and author. With a doctorate in applied research psychology and decades of experience in advertising, marketing, teaching, media, and consulting, Dr. Tantillo brings a practical and strategic lens to branding, business, public figures, and personal brand development.
He is known for helping people and organizations understand how brands are built, how target markets think, and how the right positioning can turn a person, company, product, or message into something memorable.
Known For
The Marketing Doctor
Go Brand Yourself
Creator of the "O'Reilly Factor" brand name
Branding and marketing professor
Newsmax contributor
TV/radio guest and commentator
BrandTalk / Brand Talk host
Consultant and personal branding expert